Architecture, like web design, is a highly visual medium, but also adheres to strict development rules and technical requirements to link it all together. From the brief, we identified Mohsin Cooper’s needs and knew a high level of design expertise would be key to conveying the excellent architectural sensibilities of the company.
The brief also wanted to put previous projects and testimonials at the forefront of the site. We knew that focusing on the amazing work the firm had completed thus far would be key to engaging their target audiences.
Insight & Intent
For certain projects, gaining insight into our client’s needs beyond a brief is crucial. For Mohsin Cooper, we wanted to better understand how they felt about their existing brand and what they would like to see change, as well as review key goals of the business itself and how the website could support these objectives.
From this, we were able to lay the foundations of the updated Mohsin Cooper website. This included an outline of what content would need to be included, how many pages would need to be developed, and which features could be incorporated.
Web Design & Development
We wanted to focus on creating a beautifully simple website design, putting the work of Mohsin Cooper front and centre on a white background. This was accompanied by a custom typography, multiple high quality homepage images and testimonials as soon as the user lands on the site.
We developed the site on WordPress to ensure Mohsin Cooper could manage and update the website independently. The site’s content management system would also ensure images and visual assets could be uploaded and updated with ease. As part of our services, we also offered training at our offices and ongoing telephone support to make sure our client would be familiar with the WordPress platform before managing the site themselves.
Once the WordPress website was built, we added Google Maps integration, which listed both the London and Hove offices, as well as the location of various ongoing or completed projects. We also linked the site to Mohsin Cooper’s various specific social profiles including Houzz, Pinterest, LinkedIn and Twitter; we knew this would be important for such a visually driven business.
“We are an RIBA Chartered Architectural Practice with offices in London and Hove and engaged Neptik to design a new website in June 2015.”
“Their role was both that of web designer and creative director in terms of reshaping our established brand identity in order to create an easily navigable yet creatively engaging showcase for our various architectural projects.”
“From our first meeting with Ben, we were very impressed by their welcoming, creative and helpful approach. Meetings were interactive and productive in terms of steering the design, as well as good out of meeting support from their team.”
“The design underwent a number of iterations, which led to a very satisfactory outcome for us. We are really pleased with our new website and have received a number of positive comments regarding its look and functionality from both peers in architecture and our wide client base. I would have no hesitation in recommending Ben and his team.”
Mohsin Cooper | Director