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The Ram Inn

A welcoming country pub, with an award winning restaurant, individually styled bedrooms, private dining room and delightful garden and grounds.

The Client

Situated in the historical village of Firle, dating back to the dooms day era, The Ram Inn pride themselves on their rustic style, selected local ales, incredible food, exquisite bedrooms, inviting persona and friendly service.

They came to Neptik after renovating their bedroom facilities, whilst improving their technology service infrastructure and building an extensive outdoor kitchen range in their beautiful gardens.

The Brief

They wanted to showcase their traditional roots, but also celebrate their new rooms and improved facilities, whist letting customers get a feel for their cuisine and atmosphere. In addition, they wanted to improve their IT service infrastructure by integrating booking and payment software for restaurant and room reservations. A new website, logo and branding were all on the agenda.

What we did

From scratch, we worked with the client to create photography and written copy assets to then designed and develop a new website, using illustration and web design skills to convey their location, values and heritage.

From the aesthetic and general feel of the pub, we agreed with the client that the site should reflect an earthy, organic, natural, and warm tone; which would later be transcribed into the logo and brand.

From a technical perspective, we integrated software that would not only allow users to book and pay for hotel reservations and restaurant tables, but also act as a system for their team to use in the backend to manage their daily associated tasks.

The site and branding guidelines we’re designed to allow the client to easily manage their marketing, bookings and branding applications independently, thus reducing their operating costs from before they worked with Neptik; not just increasing revenues thereafter.

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